As ACCESS is so involved in providing technology and content for in-car entertainment, I’ve recently been thinking a lot about innovation in the automobile industry. I’ve realised that scale is key, and as software adds so much innovation to next generation cars, scale is even more important. As the number of lines of code in …
By Doron Shorr, Business Development, Automotive, ACCESS Europe The new generation of car buyers wants more connected car features! This isn’t breaking news for the automotive industry, and having spoken to several major OEMs in the past few months, it’s clear they understand the direct value it brings to their business. This anecdotal feedback is …
The pace of change in software development is incredibly fast, and it’s becoming increasingly complex. As cars become more software-focused, the need to update car software regularly will increase. It will become as natural as updating software on a smartphone. This need will be even more acute in in-vehicle infotainment (IVI) and in-car entertainment, which …
By Sven Eckoldt, Global Product Director, ACCESS Europe, and Xavier Filliol, COO, Radioline The car has a long history with audio content that goes back many decades. Think FM radio, cassettes, CD players, DAB and satellite radio. Audio in the car has been a staple part of the driving experience ever since the first commercial …
I am often asked about the connected car and the role that data will play in the future. There’s no denying that the in-car experience is set to undergo a fundamental shift towards connected services. Whoever controls the data will control a new form of relationship with car users and reap the resulting financial rewards. …