Netflix has a clear vision of what its viewer experience should be and sticks to it. I wonder if automotive OEMs need to adopt a similar level of razor-sharp focus as they enter the era of the connected car? What can the automotive industry learn from digital services?
How ACCESS got into the driving seat of in-Car Entertainment from i-mode to Jaguar Land Rover and beyond
I’m often asked how ACCESS got into the car business. As I retold the story again last week, I realized that it could make a pretty interesting blog. So here goes…
Making sense of EV
When it comes to how vehicles are powered, the industry is moving in a cleaner, greener direction. Automotive OEMs are thinking beyond the long-used internal combustion engine towards electric vehicles (EVs). But there is a wide array of EVs available and countless acronyms to describe and differentiate them.
Getting your head around all these acronyms is not always easy, so we have put together this guide to explain the types of EVs available today, how they work, and how many are actually in use.
ACCESS powers HARMAN Ignite Store to a new future in IVI
It was great to announce our partnership with HARMAN this week. Our ACCESS Twine™ for Car (Twine4Car) In-Vehicle Infotainment (IVI) solution has been integrated with the HARMAN Ignite Store to provide automotive OEMs with a global portfolio of car-specific video services.
Scale: the key to automobile tech innovation
As ACCESS is so involved in providing technology and content for in-car entertainment, I’ve recently been thinking a lot about innovation in the automobile industry. I’ve realised that scale is key, and as software adds so much innovation to next generation cars, scale is even more important. As the number of lines of code in a car continues to rise, it’s critical that the OEMs can re-use code between models, lines and even companies. As the OEM groups grow through consolidation (e.g. Stellantis, the product of the merger between Fiat Chrysler and PSA), there is greater opportunity to amortise car software development and licensing costs over a greater number of vehicles.