Tesla has enjoyed a successful reign on the EV throne, appearing to be untouchable as Elon Musk’s empire conquered the automotive market. However, earlier this month, a much less-known yet just as ambitious company overtook Tesla to take pole-position as the king of the battery-powered car.
Robert Guest
Robert is VP Product and Content at ACCESS Europe, with a focus on HTML5 platforms and media sharing solutions, including industry specific extensions such as HbbTV and W3C Vehicle APIs, so that ACCESS customers can deploy standards based state of the art products. He has been involved in projects with major customers in both automotive and TV and ensures a customer focused development strategy for ACCESS. His role involves working with telcos, middleware suppliers, STB OEMS, automotive tier 1s and automotive OEMS to ensure that ACCESS products deliver the features needed in these fast evolving markets.
How ACCESS and TomTom IndiGO are driving brand loyalty in today’s market
The in-car entertainment landscape is booming, and the demand for sophisticated features and systems is increasing. This technology evolution is being driven by consumers looking to get advanced entertainment as part of their everyday driving experience. However, the market is fragmented and would require a lot of investment to develop their own solutions, let alone obtaining access to content and media. Fortunately help is at hand: OEMs can partner with technology providers such as Tom Tom and ACCESS to integrate advanced IT solutions centred around mobile and network software technologies. As a result, companies will not only be able to meet the market’s demands but also reap the rewards of staying ahead of the game.
What lessons can OEMs learn from Netflix, Amazon and Disney+ in the connected car era?
Netflix has a clear vision of what its viewer experience should be and sticks to it. I wonder if automotive OEMs need to adopt a similar level of razor-sharp focus as they enter the era of the connected car? What can the automotive industry learn from digital services?
ACCESS powers HARMAN Ignite Store to a new future in IVI
It was great to announce our partnership with HARMAN this week. Our ACCESS Twine™ for Car (Twine4Car) In-Vehicle Infotainment (IVI) solution has been integrated with the HARMAN Ignite Store to provide automotive OEMs with a global portfolio of car-specific video services.
Why a hybrid approach is vital to future-proofing your in-car entertainment system
The pace of change in software development is incredibly fast, and it’s becoming increasingly complex. As cars become more software-focused, the need to update car software regularly will increase. It will become as natural as updating software on a smartphone. This need will be even more acute in in-vehicle infotainment (IVI) and in-car entertainment, which are growing in influence on purchasing decisions. In this blog, I’ll outline what this means in practice.